




- Want to learn more about our office programs? Watch our new overview video!
- 2020 Summer Startup Accelerator
- 2020 GW New Venture Competition Winners
- Announcing the InnovateGW I-Corps Sites Program!
- Need guidance from a Mentor? Sign up to meet our Mentors-In-Residence!
- Join the Innovation Exchange and Find a Mentor!
- Choose to minor in Creativity, Innovation and Entrepreneurship here at GW!
Program Materials
NSF SBIR Topics, https://seedfund.nsf.gov/portfolio/
Videos
These short videos from Steve Blank provide helpful tips and examples for preparing for your customer interviews during the Introduction to I-Corps and I-Corps Phase 0 courses:
- Pre-Planning Pt. 1 (4:55)
- Interviews Pt. 1 (5:40)
- Interviews Pt. 2 (3:49)
- Asking the Right Question (2:37)
- Assuming you know what the customer wants (1:56)
- Understanding the Problem (the right way) (3:22)
- Customers Lie (2:37)
- The Distracted Customer (3:12)
- Engaging the Customer (3:37)
- Customer Empathy (2:25)
- The User, the Buyer & the Saboteur (2:24)
- Death by Demo 1 (2:18)
- Death by Demo 2 (1:45)
For a more detailed explanation of Customer Discovery and the Lean Startup, here are some short videos of Steve Blank from the Kauffmann Founders School.
- http://www.entrepreneurship.org/Founders-School/The-Lean-Approach/Getting-Out-of-the-Building-Customer-Development.aspx
- http://www.entrepreneurship.org/Founders-School/The-Lean-Approach/Customer-Development-Data.aspx
- http://www.entrepreneurship.org/Founders-School/The-Lean-Approach/Minimum-Viable-Product.aspx
Textbooks
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Value Proposition Design Authors: Alexander Osterwalder, Yves Pigneur, Greg Pernarda & Alan Smith A free download of the first chapter of the book is available at https://strategyzer.com/value-proposition-design?_ga=1.152090042.2059273423.1389715841 |
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Talking to Humans Author: Giff Constable A free download of the book is available at http://www.talkingtohumans.com/ |
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Business Model Generation Authors: Alexander Osterwalder & Yves Pigneur A free download of the first chapter of the book is available at http://businessmodelgeneration.com/book |
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The Startup Owner’s Manual Authors: Steve Blank & Bob Dorf |
Contact Us
Jim Chung
Associate Vice President for Research, Innovation & Entrepreneurship
[email protected]
Dave McCarthy
Associate Director, AccelerateDC
[email protected]